Senior User Acquisition Manager

Mobile Apps | Performance Marketing | Global Clients

A great opportunity to join a high-growth mobile app performance marketing agency working with a diverse portfolio of global clients across gaming and non-gaming apps. As a Senior User Acquisition Manager, you’ll take ownership of high-spend campaigns, driving scalable growth across multiple channels. This is a fast-paced, data-driven environment where your ability to optimise performance and unlock new growth opportunities will have a direct impact on client success.

Key Responsibilities

  • Plan, execute, and optimise user acquisition campaigns across key paid channels (e.g. Meta, Google, TikTok).
  • Manage and scale significant budgets across multiple client accounts.
  • Analyse performance data, KPIs, and cohort metrics to drive continuous optimisation.
  • Collaborate with Creative, Data, and Account teams to improve campaign performance.
  • Lead testing strategies across creatives, audiences, and bidding models.
  • Build client-facing reports and communicate performance insights and recommendations.

Requirements

  • Proven experience in user acquisition within a mobile app or agency environment.
  • Strong understanding of paid media channels, attribution models, and campaign optimisation.
  • Data-driven mindset with experience analysing LTV, CAC, ROAS, and retention metrics.
  • Experience managing multiple campaigns or client accounts simultaneously.
  • Strong communication skills with the ability to present insights to internal and external stakeholders.

Benefits and Environment

  • Competitive salary with performance-based bonus
  • Private healthcare and wellbeing support
  • Learning & development budget
  • Fast-paced environment with real ownership and autonomy
Location: UK

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